PROJECT:
Fender x Baggu
Fender x Baggu
MY ROLE:
Creative Director, Social Strategist, Copywriter, Art Director
MY TEAM:
Dalia Ortiz, Eliza Randall
Creative Director, Social Strategist, Copywriter, Art Director
MY TEAM:
Dalia Ortiz, Eliza Randall
SUMMARY:A collaboration designed to provoke THE SPIRIT OF ROCK-AND-ROLL throughout every aspect of the musicians needs. Whether that be touring, traveling, in the studio, in the classroom, etc - The world is your stage! Putting the fun- in functional, Fender X Baggu line of accessories and reusable bags imbue a sense of wonderstruck energy. Iconic and playful. Sustainable and individual.
